Profolios - Multiple Streams of Income

When people read my sig, I get one questions consistently, "How can you handle that many companies?" I'm in about a dozen different Network Marketing programs.

That shocks people and baffles the "old line" M-L-Mers. "You can't focus. You're too scattered. Would you hunt an Elephant with a shotgun?" No, but I wouldn't hunt duck with a cannon either. What they mean is, I should only push one thing to get the biggest results. I prefer to make small gains in a wide variety of things, then if one fails, I haven't lost everything.

After being in a dozen or more M-L-Ms over the past twenty years, I learned what major corporations know--Diversify. I've "put all my eggs in one basket" long enough. I've watched as greed, stupidity, breakawys, or mismanagement wiped out organization after organization that I built.

I changed my philosophy. I'll ONLY get into a company if I would use the product myself. If I don't believe in it, I don't promote it. We buy what we use from ourselves. We eat food, drink coffee, use long distance, enjoy good nutrition, need leads, like home security, enjoy TV and my wife wears jewelry. When our friends or neighbors comment on any one of these, it's just natural that we share about how we are able to afford to use all of these wonderful products. Not everyone joins everything with us. They pick and choose what they will consume. That's a smart shopper.

I actually find doing more than one program quite easy. It's natural. You wouldn't go to a donut shop to pick up treats for your co-workers if the shop only had one flavor. You probably wouldn't shop at any store that had only one brand or style. I represent four different nutrition companies. There may be some overlap but there is no "conflict of interest." Each company has one or more products that they do better than any other. Why shouldn't I give my customers the same choice they get at a traditional store? What pharmacy has only one brand of medicine?

Profolios do require a lot more work. I have more to read, AND it forces us to go to the bank more often to cash all those "small" checks. :-}

Would I recommend Multiple Streams Of Income for everyone? YES BUT ..... ! Not everyone should do as many as we do. I'd suggest three to begin with and when it's natural (feels right), add another. You'll know. The new company (products) will fit with what you are already doing. For examples, if you are doing a beverage, food is a natural. If you are doing "anything," a qualified lead program is a natural.

More and more people are joining us in this thinking. Denver has Second Income Consultants and San Diego has The Professional Consumer Center. Both of these businesses have public seminars where they teach people to diversify. It is the trend of the future.

Watch for more easy-to-join, no front-end-load, simple comp. plans with reasonably priced products. Consumers will jump for these type of situations as the paradigm shifts. I think we'll reach critical mass in the next two years and you'll see almost everybody you know buying from two or three companies, perhaps more. Those of us that are wise enough to have picked the positions we're in will get swept to success on "The Third Wave" (good book on Network Marketing).

The only secrets, "USE YOUR PRODUCTS & NEVER QUIT SHARING !"

Jack Jobe is a former TV Newsman who is a Futurist and Generalist. Jack reads and writes on a wide variety of subjects and his goal is to "Create a World That Works For Everyone !" He can be reached at JACKJACQ@APX.COM for comments.